Sponsored by

You can have something profound to say with the simplest camera.

What makes an image powerful isn’t the price tag attached to the gear — it’s the perspective behind it.

It’s your sensitivity, your attention, your honesty. It’s your voice.

It’s the way you choose to see.

While tools can be exciting, obsessing over them can quietly become a trap. When you’re starting out — and even long after — the most expensive equipment is never the goal. The goal is to find your voice. To understand what moves you. To notice what makes you reflect. To recognize what you return to, again and again.

PAUSE.
Before we continue with today’s topic, there’ll be a short ad break. I’d like to highlight the importance of visiting my sponsor’s page — even for a few seconds. A single visit helps support my work and keeps this newsletter alive.

Your time and presence truly make a difference.

___________________________

AD BREAK

Meet the CEO Behind the ‘Starbucks of Flowers’

Kim Tobman knows how to build giants. Having previously led businesses like Savage X Fenty and President of SKIMS, she turns digital shops into household names.

As CEO of The Bouqs Co., she’s transforming the $100B flower industry.

The company is already one of the biggest floral ecommerce brands. Their model can get flowers farm-to-door 3x more efficiently, slashing waste to below 2% and fueling 270 million stems sold.

In just the past few years, Kim has launched 5 retail stores with The Bouqs Co., all profitable in under a year. Now, they’re ready to open 70+ more. These shops can double as fast delivery centers for high-margin weddings and parties.

Bouqs’ brick-and-mortar stores are already thriving. In towns with stores, the brand has seen 100% year-over-year growth.

With $90M+ in recent revenue, this company has become a nationwide flower powerhouse. Become an early shareholder in The Bouqs Co.

This is a paid advertisement for The Bouq’s Regulation CF offering. Please read the offering circular at https://invest.bouqs.com/

! BACK TO OUR TOPIC !

I once met a photographer who walked into a room carrying the biggest camera I had ever seen. Naturally, I was curious and asked to see his work.

Although, art is always subjective, something felt missing. The images were technically correct — clean, sharp, polished — yet they didn’t reveal how he saw the world. There was no vulnerability, no tension, no signature that whispered, this could only have been made by this person.

It got me thinking of someone else — a photographer who carries around a tiny camera that looks like a toy.

Yet, when you look at her work, something speaks to you. Her photographs stay with you. They are raw and unpolished in the best way. They don’t try to impress; they try to express.

PAUSE.
Reminder that a single visit on all my sponsor’s pages helps support my work and keeps this newsletter alive.

__________________________________

SECOND AD BREAK

The LED Device Clinics Actually Use.

Not all light therapy is created equal.

Celluma is FDA-cleared for wrinkles, acne, pain relief, hair growth, and body contouring — and trusted by physicians worldwide. Professional-grade wavelengths. Patented flexible design. Clinically validated results. If you want the serious version of LED therapy, this is it.

Results vary. Consistent use required.

! BACK TO OUR TOPIC !

Photography, at its core, is about people. It’s about how we look at one another and the world around us, and how we allow ourselves to be seen. A powerful image isn’t just a visual — it’s a relationship. Between the photographer and the subject. Between the subject and the viewer. Between the viewer and their own feelings.

The gaze is not simply eyesight. It is intention. It is compassion. It is curiosity without judgment. It is the ability to recognize a fleeting expression, a quiet gesture, a moment of vulnerability — and to honor it.

In the end, people don’t connect to tools. They connect to perspective.

The camera is a tool.
The gaze — your gaze — is the art.

And that is something no amount of money can buy.

With love,
Chanel

Keep Reading